Our story

Our business is founded on a genuine passion for motorsports. Every product is built with care to satisfy our high standards for quality and performance.

We take great pride in our roots. All of our products are thoughtfully crafted in Sweden, where quality craftsmanship, sustainability, and innovation come together. By staying true to our Swedish heritage, we ensure that every item we create is not only a reflection of our values but also a testament to the skilled hands and careful attention to detail that go into every step of production. When you choose our products, you're not just supporting a company—you're supporting local craftsmanship and the timeless tradition of Swedish excellence.

We are proud to be able to say that every one of our products are manufactured 100% in Sweden.